I’ve been thinking about how I want to use this blog in a way that’s genuinely helpful to other marketers while also being authentic. I’m interested in almost everything so narrowing down a focus is a tough ask, but finding a niche that’s helpful to others is nearly impossible.
Then it hit me: mindful marketing.
Like many other people in the workforce, particularly Millennials, I struggle to avoid burnout. It’s hard to find a balance between working hard, taking care of my mental and physical health, and enriching myself by learning new things and indulging in my hobbies.
Mindfulness has been a huge key for me in helping me find this balance, starting with my work.
How many times do you find yourself staring at the same email, excel sheet, whatever, for minutes that turn into half hours, and before you know it you’ve given in to every distraction and still haven’t finished that one task.
That serves no one well, especially not you.
What is mindful marketing?
Even if you know nothing about mindfulness as a meditation practice, that’s ok. All it boils down to is giving your focus to whatever it is you’re doing. In meditation that means breathing, in business it means focusing on your task at hand and maximizing your output in that time.
It means planning and spending only the allocated time accomplishing what you’ve set out to do.
It’s basically bringing out the best of productivity techniques you’ve heard about but personalizing them yo fit you, your business, and your own brain.
So from now on, my promise to you is to bring you techniques that will help you maximize your time while getting the most out of your business.
I’m excited to go on this journey with you, and if you have questions please don’t hesitate to reach out.
You can also get daily tips from me on Instagram.